How do you bring the best parts of you and your message forward as a writer, business artist, content expert, or thought leader?

The Brave Creative

 

pages from the author's editor

Image:pages from the author’s editor

You can toil on a book, rehearse a talk, strategize a launch, stretch yourself to create a new product or offer or a whole new business, but you cannot control outcome.

You can craft to design experiences to take people where you promised, you can have meetings to plan, and you can gather and lead exceptional people on your team, but ultimately you have to get out of the way.

When you build something, you never ultimately know how it will be experienced.

Something happened a few years back that as I recall it still sends me reeling.  Read more

Content Creation: Get Out of the Blog Bog

Image: Unsplash.com

Image: Unsplash.com

A lot of people these days are blog-averse. If you’ve blogged haphazardly for a while, you likely feel as if you’re getting zero return emotionally or financially on your efforts in content creation. Pretty quickly you can find yourself stuck in the blog bog.

So why bother to blog at all?

Truth is, the benefits a numerous when you approach blogging and any content creation with the right intentions and a few smart strategies. Read more

Expanding Visibility – Sharing Your Ideas

Tracking Wonder - Sharing your ideas

Waiting for a challenge-free life before we expand our work’s visibility and sharing our ideas is a fool’s errand.

Thought leadership demands that  you own your authority in order to create impact.

Karen had a big art exhibit approaching in two weeks.

Large finished canvases lay stretched in two rooms of her studio in upstate New York, where she and her husband had moved seven years earlier.

While she prepared one of her final canvases, their three-year-old boy wandered off into another room. By the time she had come out of her artistic flow to search for him, she found the gleeful boy in the next room covered in paint and sprawled across one of her canvases. Two others were ruined.

How she responded and the perspective she has gained in the past several years reflects the wisdom I am seeing and hearing among numerous business artists.  Read more

Impostor’s Syndrome & Other Limiting Beliefs Holding You Back

tracking wonder - imposters syndrome

Even being at the height of your career is no guarantee you’ll feel comfortable in your own professional skin. Afflictions like impostor’s syndrome and other limiting beliefs could be holding you back from experiencing deeper fulfillment and creating greater impact.

I’m well acquainted with all of these afflictions because I’ve had my version of each of them at different stages. Read more

Brand Story – Exposing Yourself Publicly

Tracking Wonder - Brand Story

On most days I’m immersed in other people’s personal lives, histories, and stories as a way to tell their brand story. But when the tables turned and I was in the spotlight, well… gulp.

A few months ago in NYC I found myself giving the most intimate interview I’ve ever offered. It was more than an hour of talking about myself, my life from tow-headed boyhood to gray-headed papahood. I kept waiting for the interview to turn the focus “beyond me,” to work, to ideas, to other people. It didn’t. Read more

Use Writing to Discover Your Brand and Business

Image: Unsplash.com

Image: Unsplash.com

Whether you tag yourself “writer” or not, writing can feed the ideas you’re obsessed with and the questions you’re living and that your brand and business is delivering on.

Writing can inform your brand’s integrity. And if you’re in transition – in life, business, brand – oh, yeah. Writing is an ally there, too.

Someone asked me recently about the work I do and how I help to  build brands and the brand stories they’re based on. The answer. I do build a brand the same way I build a life: An idea consumes me. I write, research, dive deep, create, test. Through that process, I unfold a brand and business. Read more

The Power of Consistency For Business Growth

Tracking Wonder - Consistency for Success

Consistency is your ally to steady growth in creativity, business, and life.

While it may sound unsexy, you know and I know the best laid plans will fail without a dedication to consistency. If you’re running a small business or you’re a solopreneur, the power of consistency for success is particularly relevant. Here’s a few ways that consistency will fuel growth for your business and life. Read more

How to Use Writing to Track Your Big Ideas

Tracking Wonder - Big Idea

People often ask me what I do as Chief Tracker at Tracking Wonder. I help people think. It’s that simple. Except it’s not. Thinking means that we don’t only come up with new and useful big ideas.

It also means my idea-collaborators and I think through how to translate the most viable of those ideas into actual endeavors, entrepreneurial experiments, brand-aligned websites, start-ups, pitches, books, community-building efforts.

Really, I help people chart a path to earn a reputation, earn respect, and earn revenue for their beneficial or artful ideas. Not simple but profoundly rewarding.

This current journey all started with writing. Writing has been my way to discover what I think I’m thinking, to make meaning, to discover what’s behind what I’m feeling, and to participate in shaping a future.

If you have an idea that lights you up, writing might be a tool to help that idea get traction. Read more

Books That Matter to Author & Consultant John Jantsch

YCB-BooksThatMatter-header-JohnJantsch

Books That Matter is Tracking Wonder’s interview series that showcases influential thinkers’ and authors’ relationships with books that matter to them.

John Jantch offers consistently useful, grounded marketing advice for business owners and thought leaders who want to attract and engage their customers with real value. His blog is among my go-to for practical know-how. John’s influence skyrocketed when Thomas Nelson Publishing brought out his book Duct Tape Marketing in 2007. He has since built a team of certified consultants and produced more useful books, including SEO for Growth: The Ultimate Guide for Marketers, Website Designers, and Entrepreneurs. I wanted to know what books stick with the “sticky” marketer. John’s influences range from an architecture design philosopher to Holden Caulfield to Deepak Chopra. Enjoy. Read more

Why Are You Writing Your First Book?

pexels-photo-46274There are some generally held misconceptions about writing your first book, specifically the first novel.

There are two schools of thought on first novels. Some people believe your first novel is essentially practice. First novels are sometimes referred to as “Juvenalia.” Consider William Faulkner’s first two novels, Soldiers’ Pay and Mosquitos, both almost forgotten. Critics generally believe his third novel, The Sound and The Fury, only achieved greatness because he dumped his “precious darlings” into the first two failures.  Read more