For Professionals, Creatives, & Businesses
VP of Marketing Aligns Brand & Vision
Jon Mertz had an existing brand and a new vision. But they weren’t aligned. He and Jeffrey co-created a strategy to transition his brand to suit his new vision as a leader in the area of cross-generational leadership.
“Working with Jeffrey’s calm, yet contagiously determined presence helped me develop the story behind my Thin Difference brand now and in the years ahead. From my original idea kernel, Jeffrey finessed the Thin Difference message and positioning with elegance and clarity. His questions, encouragement, challenges, and insights helped make the new Thin Difference pop – and land on a feature in Parade Magazine.
As a result, I’m a smarter writer and teller of a big Thin Difference story.”
Jon Mertz, VP of Marketing, Corepoint Health, is a Millennial Champion who founded the Thin Difference Community and was named by Trust Across America as one of the Top 100 Thought Leaders for Trustworthy Business.
“Working with Mary and the Tracking Wonder Team sparked my latent creativity. More fundamentally Mary’s coaching gave me the boost and added confidence to speak and connect with my audience in a more personal way. Over time, with Mary’s coaching I was able to find my voice and let go of years of accumulated professional guard. As a reformed lawyer, she reminded me that relationships with clients are born of a more personal connection. She was absolutely helpful in getting me to take the leap in applying all that I had learned with Jeffrey about my Art Mark to the practical craft of creating a more engaging online presence. “
— Laurel O’Sullivan, Founder and Principal, Advocacy Collaborative