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Get past the resistance to write for impact
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Get past the resistance to write for impact

Many clients – leaders, startup founders, business owners, authors – express what I would call a Wise Rise. Maybe you can relate. You’re deeply committed to meeting the challenges necessary to grow people’s awareness of your unique point of view, services, or products so you can elevate them (rise) but with a more mindful expenditure of time, energy, resources, and pacing (wise).

Three (3) Productivity Books for Advancing Big Ideas
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Three (3) Productivity Books for Advancing Big Ideas

To build your business with your ideas requires more than inspiration. It also requires less thrilling things such as systems, habits, and boundaries.

In my ongoing work with leaders, entrepreneurs, and creatives, I’m always on the look out for resources to help them leverage their ideas into lasting influence.

These three books I’ve found illuminating and complementary to what we do at Tracking Wonder:

How To Begin by Michael Bungay Stanier (Page Two) MBS.works

Start Finishing: How to Go From Idea to Done by Charlie Gilkey (Sounds True) Charlie Gilkey

Deep Work: Rules for Focused Success in a Distracted World by Cal Newport (Grand Central Publishing)

Uncover Your Story and Drive Your Brand: The Power of a Mission
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Uncover Your Story and Drive Your Brand: The Power of a Mission

Think about your favorite brands. What do you like about them? A brand is more than just a logo or a website. When you walk into your favorite store(s) or when you engage or collaborate with a company you love, you usually walk away with this feeling of satisfaction, excitement, wonder. Creating a memorable, impactful…

The 8 Emotional Stages of Launching
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The 8 Emotional Stages of Launching

Launching is exciting. At least that’s the story you typically see promoted with offers about launching your big program or offer or website. The story you don’t hear is the full range of emotions you will experience leading up to a launch. After all, when you launch an offer or website, you are Investing considerable…

Best in Brand & Innovation for July
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Best in Brand & Innovation for July

Every month we bring you the best articles we find in brand, innovation, and creativity. In the digital age, how do brands demonstrate authenticity? How do companies set themselves apart from other brands? What inspires customer loyalty? This month’s digest answers these questions and explores solutions. Some of these solutions include utilizing psychology in branding,…

Best in Brand & Innovation for May
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Best in Brand & Innovation for May

Every month we bring you the best articles we find in brand, innovation, and creativity. It’s simple. Just be human. That’s this month’s advice given by experts who are studying the shifts customers and other businesses are desiring to observe within companies. More than ever, customers want brands that are authentic about their values. And…

How to Beat the Branding “Ick” Factor
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How to Beat the Branding “Ick” Factor

In our work with numerous professionals, CEOs, and creative entrepreneurs, we hear a common tension: They want to take charge of their brand but they do not want to appear fake. You probably know that feeling. In this engagement economy, you likely know that a signature online presence can distinguish you or your business from others…

How do you evolve while still staying true to your core values?
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How do you evolve while still staying true to your core values?

As business artists, we are blessed and cursed with a generative mind – the ability to come up with lots of ideas. But this comes with a specific problem: which idea is the right one for us to pursue, and when? Sunni Brown, named one of Fast Company’s 100 Most Creative People in Business, nailed…

Best in Brand & Innovation for March
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Best in Brand & Innovation for March

Every month we bring you the best articles we find in brand, innovation, and creativity. March’s digest applies theory and philosophy to creativity and branding. And while one author pushes companies to embrace the third industrial revolution, another uses timeless principles for brands to put into action. We read about productivity as a science and…