In the few minutes I allow myself to scroll through the news headlines each day, I came across a story about a pandemic poem that an English teacher posted to Twitter. The poem is entirely composed of opening lines to marketing emails that the teacher, Jessica Safia, has received since the nationwide COVID-19 quarantine began….
There are problems, there are challenges, and there are obstacles. They’re not the same. Harrison Ford got sick on the set of Steven Spielberg’s film Raiders of the Lost Ark. One morning, scheduled for an intense sword fight scene with a formidable foe, Ford didn’t feel up to the task. So, he asked Spielberg to make a…
People get confused about brands and branding. Some people think branding means pretty or sassy logos. Some people think branding means smarmy marketing. I have a different take. From my years of research, working with clients, and shaping Tracking Wonder’s own brand story, four truths have become evident. 1. Story bonds us. “After nourishment, shelter and…
It’s one thing to fall in love with a fantasy. It’s another thing to stand in love with a dream.
Here is what I cannot stop asking myself: How do people get through inevitable challenge and create their best work? What drives them?
Discover the inspiration behind Tracking Wonder. When life (literally) goes up in flames, learn to use the transformative power of wonder to find hope and even thrive in challenging times.
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