Branding | Creativity & Innovation in Life & Work | Entrepreneurship & Business | Mastery | The Wondrous Life
Who is Your Brand Story About?
The larger Story of your business or brand might or might not focus on you personally.
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Prototyping: the antidote to perfectionism
The mind is a marvel. The smarter we get and the more we educate ourselves, the wittier a part of our mind can become at defending and rationalizing our choices. The perfectionist mentality traps us in fantasy. If we can recognize the traps, we can learn how to release them.
Books That Matter to Paul Cohen
In this Books That Matter feature, Paul shares the book that changed something profound within him, his forecast for the publishing industry, and the book he wants to write.
The First Step to Shape Your Brand or Book Story
How do you take the first step to start shaping and telling your signature Story be it in book, brand, business, programs? Beyond my screen are tables of people – a woman with her toddler boy, two 20-something women, a dude wearing a hoodie holed up in a corner with his computer. I’ve come to Lekker,…
Big Ideas & Books & Brands | Creativity & Innovation in Life & Work | Flow, Flourishing & Wonder | Mastery | The Wondrous Life
Buzzing stories versus your Brave Story
And I wrote every day. Because I had to. Because it burned in me. Because we just don’t have much time. Because the Waiting Room is not a place to live. Because the Waiting Room is a place where something true and brave in us can die.
Big Ideas & Books & Brands | Creativity & Innovation in Life & Work | Flow, Flourishing & Wonder | Mastery | The Wondrous Life
No easy promises to write a brave new story
Easy promises to write a book actually can destroy your self-confidence.
Brand Psychology Digest: Brand Integrity
Branding is not logos and design and websites. Those are tools of branding. Real branding has to do with how what a company or personality purport to be about lines up with how that company or personality acts. That’s called integrity.
Is Obsessive Genius Your Model for Mastery?
The models of mastery that show all-or-nothing obsession are, I think, incomplete, inaccurate, and not useful for most of us business artists. What we hunger after, what we find so captivating, I think, in these stories and images of obsessive geniuses is the promise of flow – that obsessive creative or scientific state.
From Masochism to Mastery
When you frame your pursuits within the context of creative mastery, then meaning more than self-masochism ensues. Let me unpack this. Let’s say you want to write your first or fifth book. You can fantasize about finishing that book, getting it into the hands and hearts of people who need your book, and what might happen to…
The Poetic Science of Business Artistry
We each have the capacity to enact the poetical science of business artistry ourselves. It just takes exponentially longer, is lonelier, and is potentially not as effective than if we created and innovated more spaces to collaborate and debate.
