Which do you develop first? Your book, business, or brand? This question comes up at least once a week among clients, organizational leaders, or prospects: Can I write the book without building a brand? Do I have to build a…
If your business or brand grows quickly, your content and offers can start to sprawl like Dallas or LA suburbs. If you’ve been a creative juggler for years, you eventually can get distracted, fatigued, and confused about where to focus…
1. From A Taste of Fish to a Taste of Freedom Thelma wanted to go fishing for a weekend with her buddy Louise. Just the two of them cutting back, drinking beer, and soaking in the great outdoors. Problem? Her…
When the World of Buzz grows loud with exclamations telling you to try out the latest marketing gizmo (Periscope, anyone?) so you can get big and famous, I take a MindWanderness Break in my WEN Pond canoe. I wanted a way…
Those dualities – mind/gut, heart/mind, head/body – don’t really make sense. Unfortunately, these well-intended admonitions can create civil wars within your mind. I’ve witnessed those wars over and over again in the people with whom I’ve worked and talked with.
It’s one thing to fall in love with a fantasy. It’s another thing to stand in love with a dream.
Here is what I cannot stop asking myself: How do people get through inevitable challenge and create their best work? What drives them?
The larger Story of your business or brand might or might not focus on you personally.
Branding is not logos and design and websites. Those are tools of branding. Real branding has to do with how what a company or personality purport to be about lines up with how that company or personality acts. That’s called integrity.
I’m listening to how shifts in the economy are changing our attitudes toward making art and making a living. Let’s get perspective. Whether you learn toward making art or making money, I want to challenge you with potent reframes.
A creative insight can be as small as landing on an angle for a blog post or as big as discovering a fresh angle for a new book or business launch.
The moment you gain such an insight flashes like lightning – and vanishes like lightning. If you are not prone to pay attention to such moments, you likely will lose the insight and certainly not be able to replicate the conditions to have such insights again.
But can you become aware of such moments? And can you replicate them?
Discover the inspiration behind Tracking Wonder. When life (literally) goes up in flames, learn to use the transformative power of wonder to find hope and even thrive in challenging times.
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