The Wonder Blog

Practical advice, tips, and resources to help you spark purpose and curiosity every day. Advance your best ideas and create space for wonder in work and life.

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When to Take a Break From Blogging

Image: Unsplash.com If something meaningful is driving you to write a blog – something more than racking up big numbers – then maybe, and I do mean the tentative “maybe,” it would be wise to break…

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Brand Story – Exposing Yourself Publicly

On most days I’m immersed in other people’s personal lives, histories, and stories as a way to tell their brand story. But when the tables turned and I was in the spotlight, well… gulp. A few months ago in NYC I…

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Marketing and Thought Leadership

Image: Unsplash.com Marketing matters to anyone wishing to build a business, advance a career, or become a viable author or thought leader. You know that. But in the wrong doses and with the wrong timing, marketing…

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Best Articles in Brand and Innovation for April

Every month Tracking Wonder brings you some of the best articles from across the web that have stopped us in our tracks or given us pause to think and consider perspectives in creativity, brand, and innovation. With help from Tracking…

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Learning: The New ROI

Source: Unsplash Whatever it is you’re building, creating, or advancing, when you think of your return on investment, weigh it on what you learn in the process. This is often over looked or not calculated into…

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Use Writing to Discover Your Brand and Business

Image: Unsplash.com Whether you tag yourself “writer” or not, writing can feed the ideas you’re obsessed with and the questions you’re living and that your brand and business is delivering on. Writing can inform your brand’s…

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Content Marketing: Lead With Your Story

How a local clinic and an alpaca farm benefited from brand story strategy. I see a lot of businesses (as well as online entrepreneurs) make the same mistake when they build a website and venture into content marketing and social media. Business…

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The Power of Consistency For Business Growth

Consistency is your ally to steady growth in creativity, business, and life. While it may sound unsexy, you know and I know the best laid plans will fail without a dedication to consistency. If you’re running a small business or you’re…

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How to Use Writing to Track Your Big Ideas

People often ask me what I do as Chief Tracker at Tracking Wonder. I help people think. It’s that simple. Except it’s not. Thinking means that we don’t only come up with new and useful big ideas. It also means…

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Books That Matter to Author & Consultant John Jantsch

Books That Matter is Tracking Wonder’s interview series that showcases influential thinkers’ and authors’ relationships with books that matter to them. John Jantch offers consistently useful, grounded marketing advice for business owners and thought leaders who want to attract and engage…

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