Who is Your Brand Story About?
The larger Story of your business or brand might or might not focus on you personally.
The larger Story of your business or brand might or might not focus on you personally.
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There’s no reliable place where entrepreneurs and business artists can gather to learn how to bring their trade nonfiction book’s story from the stage to the page.
These four elements form the basis for the Story she had to tell, for the Story of what she and her business are all about, the Story of how she repeatedly, consistently, and effectively takes her clients and customers – her audience – from an undesired state to a desired state.
1. From A Taste of Fish to a Taste of Freedom Thelma wanted to go fishing for a weekend with her buddy Louise. Just the two of them cutting back, drinking beer, and soaking in the great outdoors. Problem? Her…
Any animus toward Apple aside, they still captivate and elevate in ways that small businesses, solo-preneurs, creative professionals, and creatives & authors can learn from. Many of my clients and groups struggle with telling the Story of who they are…
The Courage to Create When Rollo May was a boy, his mother often left him alone with his schizophrenic sister. He learned early to empathize with those who view reality differently, and he learned early how to fend for himself….
http://youtu.be/Ozc4nBvprFY For anyone yearning to be heard. For anyone whose voice feels caged in a cubicle or sliced on a chopping board. For anyone whose Muse still battles Time and Mind and Circumstance. For anyone ready to shape a glorious…
2013 might be the year you create a book that matters. I hope so. We need books that change our minds and change our lives. We need stories that expand our imaginations and expand our hearts. My small team…
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