Every month we bring you the best articles we find in brand, innovation, and creativity. In the digital age, how do brands demonstrate authenticity? How do companies set themselves apart from other brands? What inspires customer loyalty? This month’s digest answers these questions and explores solutions. Some of these solutions include utilizing psychology in branding,…
Every month we bring you the best articles we find in brand, innovation, and creativity. This month we take a look at the brain on creativity, how effective branding is contingent on emotions, recent research on ways to inspire innovation from within and more.
It doesn’t matter how mindful you try to be at work, you’re going to get stressed. It’s inevitable. Not all stress is equal. There are dis-stressors that can paralyze your creativity at work, and there are eu-stressors that can catalyze your creativity at work. The following findings will interest you if you work on a team…
Every month we bring you the best articles we find in brand, innovation, and creativity. This month’s list offers, among other things, how Visa is implying “sensory branding,” what the reverse branding trend is and why it is effective with Millennials, and how taking regular breaks can increase creativity.
Every month we bring you the best articles we find in brand, innovation, and creativity. This month’s list offers, among other things, how to effectively use data in serving the customer, why Tesla has incredibly supportive brand supporters, and why being unsociable may be good for creativity.
Every month we bring you the best articles we find in brand, innovation and creativity. This month’s list includes tips for channelling creativity and divergent thinking through happy music, how activities like doodling prevents mental fatigue, leading with your personality in creating your brand, and how brands with humor out perform their competitors. Humor in Branding – MediaPost…
Collaboration, it turns out, is essential for creative productivity and innovation. The New York socialite Mabel Dodge knew something about putting talented, engaging people from different backgrounds and creative media in the same room. With the right atmosphere and combination of people, ideas could ignite that might inspire creative action (including even, a few love affairs).
Every month we bring you the best articles we’ve found in brand and innovation. This month’s issue offers pitfalls to avoid for your brand and image, how gratitude and brain stimulation can affect creativity, Nobel winners in innovation, and tips for the perfect logo. With help from Tracking Wonder’s research assistant Gianna Kaloyeros, I’ve gathered…
Every month Tracking Wonder brings you some of the best articles from across the web that have stopped us in our tracks or given us pause to think and consider perspectives in creativity, brand, and innovation. This month we’ll look at getting in the creative zone, the importance of company culture, and the psychology behind…
Every month Tracking Wonder brings you some of the best articles from across the web that have stopped us in our tracks or given us pause to think and consider perspectives in creativity, brand, and innovation. With help from Tracking Wonder’s research assistant Gianna Kaloyeros, I’ve gathered and curated some of what we deem the most relevant studies,…
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