CELEBRATING BUSINESS-AS-UNUSUAL When it comes to authenticity and integrity in doing business, branding, and marketing, we at Tracking Wonder have a simple tenet: Elevate, don’t manipulate. In our times we have an opportunity for businesses and brands of all sizes…

Launching is exciting. At least that’s the story you typically see promoted with offers about launching your big program or offer or website. The story you don’t hear is the full range of emotions you will experience leading up to…

At Tracking Wonder, we’ve baked collaboration into much of what we’ve created. Our free international community of entrepreneurs and creatives fosters alliances, partnerships, and networking. I’ve collaborated with other brands to produce events. I’ve built Tracking Wonder’s own team around…

Every month we bring you the best articles we find in brand, innovation, and creativity. In the digital age, how do brands demonstrate authenticity? How do companies set themselves apart from other brands? What inspires customer loyalty? This month’s digest…

A sense of purposeful, meaningful work is one of the most vital ways that high-achieving creatives and creative entrepreneurs deal with the daily challenges that they face. Plus, research has shown that now, more than ever, people are hungry for…

Once there was a girl who learned to say “yes” to her mother’s requests to please her and “yes” to her friends so as not to make waves and “yes” to her teachers to get good grades.   As a…

Andrii Nikolaienko on Pexels Every month we bring you the best articles we find in brand, innovation, and creativity. It’s simple. Just be human. That’s this month’s advice given by experts who are studying the shifts…

In our work with numerous professionals, CEOs, and creative entrepreneurs, we hear a common tension: They want to take charge of their brand but they do not want to appear fake. You probably know that feeling. In this engagement economy, you…

Consider this scenario. On Week 1 of an experiment, I sent a book to Person A that they love, and a book to Person B that they did not love. On Week 2, Person A got a book they liked…

Genius is nothing more nor less than childhood recaptured at will. Charles Baudelaire When it comes to the idea of the Young Genius, it can be easy to dismiss as an ethereal, intangible idea. But the most influential and the…

Photo by sebastian soerensen on Pexels Every month we bring you the best articles we find in brand, innovation, and creativity. This month is all about individualizing your company, your personal life and even your wardrobe. An…

It took me 42 years to make a podcast. A fantasy surfaces when you’re a child, and maybe you follow it. You want to be a fierce warrior or a wood fairy. Or both. More than likely, you don’t follow…