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Impostor’s Syndrome & Other Limiting Beliefs Holding You Back
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Impostor’s Syndrome & Other Limiting Beliefs Holding You Back

ByJeffrey Davis

Even being at the height of your career is no guarantee you’ll feel comfortable in your own professional skin. Afflictions like impostor’s syndrome and other limiting beliefs could be holding you back from experiencing deeper fulfillment and creating greater impact. I’m well acquainted with all of these afflictions because I’ve had my version of each of them at different…

When to Take a Break From Blogging
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When to Take a Break From Blogging

ByJeffrey Davis

If something meaningful is driving you to write a blog – something more than racking up big numbers – then maybe, and I do mean the tentative “maybe,” it would be wise to break from blogging and the audience you’ve been building. Now I’m not suggesting you get lax. I’m adamant about self-discipline, creative persistence, and…

Brand Story – Exposing Yourself Publicly
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Brand Story – Exposing Yourself Publicly

ByJeffrey Davis

On most days I’m immersed in other people’s personal lives, histories, and stories as a way to tell their brand story. But when the tables turned and I was in the spotlight, well… gulp. A few months ago in NYC I found myself giving the most intimate interview I’ve ever offered. It was more than an…

Marketing and Thought Leadership
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Marketing and Thought Leadership

ByJeffrey Davis

Marketing matters to anyone wishing to build a business, advance a career, or become a viable author or thought leader. You know that. But in the wrong doses and with the wrong timing, marketing can kill creativity, thwart innovation, and stall the very professional growth necessary for long-term or next-term success. Ironically, too much reliance…

Best Articles in Brand and Innovation for April
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Best Articles in Brand and Innovation for April

ByJeffrey Davis

Every month Tracking Wonder brings you some of the best articles from across the web that have stopped us in our tracks or given us pause to think and consider perspectives in creativity, brand, and innovation. With help from Tracking Wonder’s research assistant Gianna Kaloyeros, I’ve gathered and curated some of what we deem the most relevant studies,…

Content Marketing: Ideas for Shaping Your Brand Story
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Content Marketing: Ideas for Shaping Your Brand Story

ByJeffrey Davis

If you can make people feel something you can generally grab their attention. Your brand story matters because your why is the powerful driving force getting you out of bed even on the days you’d rather roll over, ignore what needs to be done and binge watch Netflix. It’s also a pretty compelling reason for other…

Use Writing to Discover Your Brand and Business
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Use Writing to Discover Your Brand and Business

ByJeffrey Davis

Whether you tag yourself “writer” or not, writing can feed the ideas you’re obsessed with and the questions you’re living and that your brand and business is delivering on. Writing can inform your brand’s integrity. And if you’re in transition – in life, business, brand – oh, yeah. Writing is an ally there, too. Someone…

Content Marketing: Lead With Your Story
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Content Marketing: Lead With Your Story

ByJeffrey Davis

How a local clinic and an alpaca farm benefited from brand story strategy. I see a lot of businesses (as well as online entrepreneurs) make the same mistake when they build a website and venture into content marketing and social media. Business owners unintentionally bring old assumptions about advertising & marketing to online content and social media….

The Power of Consistency For Business Growth
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The Power of Consistency For Business Growth

ByJeffrey Davis

Consistency is your ally to steady growth in creativity, business, and life. While it may sound unsexy, you know and I know the best laid plans will fail without a dedication to consistency. If you’re running a small business or you’re a solopreneur, the power of consistency for success is particularly relevant. Here’s a few ways that consistency…