Are you struggling to refine your brand and grow your business? First, answer this: How well do you know yourself? How often do you self-reflect? To succeed in your branding and business efforts, you need to know your field and industry, yes. You, also, need to know about marketing, advertising, sales, and the best strategies…
Every month we bring you the best articles we find in brand, innovation, and creativity. This month’s list offers, among other things, how Visa is implying “sensory branding,” what the reverse branding trend is and why it is effective with Millennials, and how taking regular breaks can increase creativity.
I recently wrote about leading your team without compromising your brand. One of the tenets I presented was sharing with your team your compelling, genuine vision imbued with values you and they share. How can you identify and share this vision and these values? We each see the world through our heritage of personality, experience, expertise,…
As an entrepreneur, how to motivate teams especially as a small business has always been a topic worth exploring. With technological advances and societal changes plus the fact that 46% of the workforce will be Millennials by 2020 & 50% of the workforce will be freelancers by 2020, understanding how to motivate your team members…
Every month we bring you the best articles we find in brand, innovation, and creativity. This month’s list offers, among other things, how to effectively use data in serving the customer, why Tesla has incredibly supportive brand supporters, and why being unsociable may be good for creativity.
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